TCL aims to be the best bargain (again) as it launches its 2023 TV lineup

TCL is dividing this year’s TVs into the Q Class (above) and S Class. | Image: TCL

TCL’s latest crop of TVs will begin shipping over the next few weeks. If you didn’t catch the news back at CES, the company is taking a new approach to its naming conventions: the lineup is now split into the budget-friendly S Class and higher-performance Q Class. Within each of those are several models at different price points. Across the lineup, TCL is continuing its quest to prove a better value than similarly priced sets from Samsung, LG, Sony, and others. Over the last couple of years, Hisense has been on a similar path, releasing TVs that far exceed what’s typically expected for the money.

S stands for “smart” in smart TV, and the Q signifies QLED picture technology. Even with the step-down S Class, TCL highlights the metal…

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